Tag Archives: Case

Surprise and Delight Customers to Earn Brand Loyalty – Delta Airlines Case Study

Surprise and Delight Customers to Earn Brand Loyalty – Delta Airlines Case Study
What human being doesn't love a delightful surprise? An unexpected and positive brand experience can create memories that last a lifetime. It's not the status quo of life and business that we remember and want to shout from a mountain top and tell our …
Read more on Business 2 Community

Delta Air Lines (DAL): Panic Selling Makes This Airline Stock Ripe For A Quick Pop
If there ever were a teaching moment in the stock market, it was this week. Earnings, trendlines and whizbang strategies take a backseat to sentiment when fear in the market turns to panic. But to paraphrase Warren Buffett, when everyone is fearful …
Read more on iStockAnalyst (press release)

Delta Gets Closer To Rising Above Junk Rating With Standard and Poor's Upgrade
If Standard and Poor's is any guide, Delta Air Lines is just beginning to take flight. The ratings agency boosted the airline's credit rating to BB on Monday in response to the company's steadily rising earnings and scrupulous repayment of debt, and …
Read more on Forbes